Thursday, 14 September 2023

Coursework preliminary exercise

1) Write a 100 word statement of intent explaining what you are going to make for your preliminary exercise.

I plan to make a 45-second film scene named 'prophecies'. This will be a fantasy adventure about a young teenage boy who has mysterious powers. 

Statement of intent: 100 words explaining what you plan to make. 

This scene will be the moment the boy is grabbed by a strange looking old man to which he runs away from. The old man (wizard) then freezes him and catches up then explains that he has powers and is the incarnation of the first wizard.

The boy will be dressed in a casual tracksuit whereas the man will be wearing a weird cape with over grown hair holding a stick. The encounter will be in an estate but will then be chased into a forest where he will then be struck by the wizards magic and they will have a short conversation I will film the whole chase several times and use a variety of camera shots and movements - particularly wide shots and low-angle medium shots - so I can create a fast-paced, dramatic chase when editing. There will be a low, tense non-diegetic soundtrack playing behind the conversation to add atmosphere to the scene.

2) Write a script for your preliminary exercise on your blog. This needs to include stage directions AND dialogue. To see how a TV drama script is presented, and to look at professional examples, check out the BBC Writers' Room and click on Script Library.

Wizard: (grabs boy arm aggressively)

Boy: (pulls away from the wizard and distances himself)

Wizard: (goes towards the boy once more)

Boy: (feels as if he should run away and starts running)

Wizard:(chases after the boy)

Boy: (sprints through forest)

Wizard: (bangs his stick) chanting the words 'frozen conjugation'

Boy: (he is then frozen on the spot as he is running)

Wizard: (grabs the boy again then snaps his fingers to unfreeze him)

Boy: (aggressively) WHO ARE YOU AND HOW DID YOU DO THAT?!

Wizard: Come with me and I shall explain it all

The wizard then grabs the boys arm and they both vanish into thin air.

3) Casting: Who will be in your preliminary exercise scene?

I will be filming with friends and family with roughly 3 people.

4) Plan your locations: Where you will film your preliminary exercise? (You can film off-site if you wish to do this for homework - this is what we would strongly recommend). Important note: You CANNOT take any students out of any other lessons OR disturb any other lessons in the school. If you wish to film in-school then you will need to film with Mr Harrison supervising or after school with a Media teacher present. 

 I am planning to do this offsite on a bridleway due the green foliage and scenery around.

5) Write your shot list: every shot you plan to film. This needs to be far MORE shots than you will actually use in the final edited version - plan extra angles, close-ups, long shots and more.

  • Extreme long shot
  • Long shot
  • Mid-shot or medium shot
  • Close-up
  • Extreme close-up
  • High-angle
  • Low angle


Summer Project: coursework planning

 1) Research: Fantasy TV drama extracts

Watch the following fantasy TV drama clips and write an NCIS analysis of each one.


Clip 1: His Dark Materials

Narrative and genre: What is the story here? How is the narrative communicated to the audience? How does this fit the fantasy genre? 

James McAvoy and Ruth Wilson have a conflict. Ruth commands James to ascend to the throne and claims the witch and insect will revere him. Ruth doesn't want to accept James when he contends that he gave up looking for Lyra and is fighting since the authorities is lying.  

Technical codes: What camera shots do you notice and what do they communicate to the audience? How is sound used to create atmosphere? What aspects of mise-en-scene (CLAMPS) help to communicate meaning to the audience?

The few camera views that are employed in this scene include a track/dolly shot that follows Mrs. Coulter at the beginning of the scene. Other shots utilized during the sequence include a wide shot, a medium wide shot, and a medium close-up/close-up. The audience is made aware of this by both the diegetic sound of their echoed voices and the non-diegetic sound of the climax build during Lord Ariel's monologue, which settles and fades into an orchestra of trumpets. 

Representations: What representations can you find in this clip - does it reinforce or subvert stereotypes? How? 

There is a representation included that reinforces male stereotypes that men are dominantly in power and women are weak as she softens her voice to seem more feminine and inferior.


Clip 2: Charmed


Narrative and genre: What is the story here? How is the narrative communicated to the audience? How does this fit the fantasy genre? 

The story is about three sisters discover that they are descendants of a line of female witches and that they are destined to fight against the forces of evil, using their combined power of witchcraft.

Technical codes: What camera shots do you notice and what do they communicate to the audience? How is sound used to create atmosphere? What aspects of mise-en-scene (CLAMPS) help to communicate meaning to the audience?

A thunderstorm breaks open through a door and then transforms into a demon with powers which are unrealistic elements to reality. 

Representations: What representations can you find in this clip - does it reinforce or subvert stereotypes? How? 

In the moment, the man doesn't pay attention to the lady when she tries to tell him something; instead, he ignores her and keeps speculating about potential outcomes. This supports the assumption that males don't pay attention to women's ideas and consistently reject them. 


Clip 3: Shadow and Bone

Narrative and genre: What is the story here? How is the narrative communicated to the audience? How does this fit the fantasy genre? 

In this story, the man is attempting to determine whether the woman is a prophecy that has come to pass. The man who keeps asking her, "Are you the Sun-Summoner?" and "When did you get tested?" conveys this story to the viewers. This suits the fantasy subgenre since it raises a lot of questions and keeps the audience interested in the story.

Technical codes: What camera shots do you notice and what do they communicate to the audience? How is sound used to create atmosphere? What aspects of mise-en-scene (CLAMPS) help to communicate meaning to the audience?

The over-the-shoulder view taken at 2.03 demonstrates Alina's fear. The man's low angle at 2.08 demonstrates his dominance and control over the map woman. Because he is slowly approaching telling the truth, the man's movements start to become strained as he gets closer. More tension is produced by the strong music.

Representations: What representations can you find in this clip - does it reinforce or subvert stereotypes? How? 

The representation of men have to save and protect women is a reinforced stereotype as men are expected to save women from any harm and protect them. Another representation that is reinforced is that the man has more power over the woman. This is because she does whatever he tells her to do.

2) TV drama planning 

Title: A chase through time

Logline – one sentence that sums up the plot of your TV drama and hooks people in (25 words or fewer):

When Stanley goes for his usual morning run he stumbles upon something which is about to change the whole timeline.

Other successful TV dramas are similar to yours:

  • The Flash
  • 2067
  • The Adam Project

Narrative – what is the main storyline in your TV drama:

Stanley is an average man who usually goes for a run whereas this time it isnt as usual as he is chased by an anonymous man who ends up being him but in the future which when he catches up to him explains how he got trapped in this timeline and has to stop stanley from time travelling to save himself.

Genre – how will your TV drama fit the fantasy genre?

Stanley is able to time travel magically using his thoughts as he has powers like a meta human.

Narrative disruption – what will happen in your scene to develop the narrative? What will the audience learn about the characters or story?

Stanley realises he is being followed and therefore decides to start speeding up and then starts getting chased

 Information about the two locations/settings that you are using and why you have chosen them:

The story will start off in a bedroom as Stanley gets up and then will move around the house as he gets ready. 

The story will then move into a pathway where Stanley will be going for his jog

Information about the main character e.g. character type (hero/heroine) their desires, the conflicts they encounter etc.:

Stanley lives a repetitive boring life and follows the same routine daily and so is very shocked to see things he has never experienced before

Costume/props that you require for filming:

a dark cape and a mask along with an all black clothing 

shorts and a t-shirt for Stanley to wear whilst running along with some trainers and a bottle of water

How you are aiming your product at the specified family target audience:

I am aiming this to an audience of a family however of older teenage kids perhaps 10 and above by adding a lot of action and special effects and music

3) Statement of Intent


On the same Summer Project blog post, write the rough first draft of your genuine 300-word Statement of Intent for the two-minute sequence you plan to create. The final draft of this document will be submitted to the exam board alongside your fantasy TV drama extract and is worth 10 marks of the overall 60 marks available.

This story is focused on drama fantasy and adventure with a fair share of action the story also has a small fraction of sci-fi as the story line is based on time travelling. This will be a short film roughly 2 minutes in duration aimed at an audience of family with children 10+ making it suitable for both teens and children as well as adults. The story commences in a mans bedroom as he wakes up he then goes on to get ready for the day he then goes for his morning run where he is then chased by an unknown masked character which then leads to a chase in the forest which is then stopped by a closed off gate where they confront one another and the main character finds out the character chasing him is his future self.

Friday, 1 September 2023

Radio: KISS FM Breakfast show CSP

Audience


1) What is KISS FM's mission?

By reaching them wherever, whenever, however they want which informs both our editorial policy and our commercial strategy.

2) What is the target audience for KISS FM? As well as writing the key statistics from the media pack, try and suggest what psychographic groups would fit the KISS audience too.

The KISS audience is a 15-34, 60/40 Female to Male split and united by their love of music and the cool stuff they’re into right now. Our audience is predominantly urban, but increasingly national with 65% now living outside London.

3) The KISS network. How does KISS use digital media and technology to reach its audience? 

From social timelines to YouTube, live events and on- demand streaming on apps, KISS connects with its audience through a multi- platform strategy of presenting content around the music they love and the things they’re into, wherever, whenever and however they want it.

4) Now look at the other side of page 5. What content do KISS Fresh and KISSTORY offer and how can audiences access those stations?  

KISS FRESH is where you’ll find exclusive first plays of the biggest track from some of the hottest artists and  producers in the industry.

KISSSTORY spins the very best Old Skool and Anthems from R’n’B, Dance, Garage and Hip Hop, expect to hear tracks from Beyonce, Eric Prydz, Jay-Z, Artful Dodger and Sean Paul in big shows from Pandora, Wideboys, Majestic and Justin Wilkes.

5) What are the different ways audiences can actively engage with the KISS radio brand? 

App, Radio, Online and attending various of their Live Events

6) Are listeners to the KISS Breakfast show active or passive? You can argue this point either way - explain your opinion in your answer.

Listeners can send in requests or shout outs to friends via social media platforms (KISS FM are particularly active across Instagram, Snapchat and TikTok).

7) Now think about the clips you've watched or listened to of the KISS FM Breakfast show with Jordan and Perri. What audience pleasures are offered by the KISS FM Breakfast show? Use Bulmer and Katz Uses and Gratifications theory here.

Personal identity: Style of music or the hosts 

Social integration: App, Shoutouts, Events, Social media

Entertainment and diversion: escape from normal life

8) How have audiences changed in terms of how they listen to music and radio since the 1960s?

There is a wider range of music to listen to and now this is available on demand

9) How does the KISS FM Breakfast show contrast with Tony Blackburn's 1967 Radio 1 Breakfast show and the launch of BBC Radio 1?

The type of media is overall a lot more modern and advanced in social value.

10) Use Stuart Hall's Reception theory to offer a preferred and oppositional reading of the KISS FM Breakfast show. For the preferred reading, why do fans love the show? On the oppositional side, why might someone criticize the show or not want to listen?

Preferred: they play mainstream music which appeals to a lot of people

Oppositional: they don't offer anything for people with niche music taste


Industry


1) When did KISS FM first launch and what type of station was it then? 

Kiss FM first broadcast on 7 October 1985 as a pirate radio station, initially to South London then across the whole city. 

2) Look at the Bauer Media Group's list of brands. How many different types of media can you find on there? What brands do you recognize? 

89 media brands from which I recognize a couple such as Absolute Radio, Kiss FM, Magic and West FM 

3) How does KISS FM make money? 

KISS FM makes money through advertising, sponsorship and events (such as summer festivals and the Wembley Arena Halloween party).

4) How many listeners does the KISS Breakfast show have and how has this changed in recent years?

The KISS FM Breakfast show is one of the most popular slots for the radio station so losing around one million listeners over the last few years means Bauer Media cannot make as much money from the KISS brand as it used to.

5) How is KISS FM regulated and what can happen if they break the rules?

KISS FM is regulated by Ofcom. This means the KISS FM Breakfast show must follow the Ofcom broadcasting code and not include anything inappropriate for children or younger listeners. They could receive fines


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